Every

BODY BELONGS

We work with you to deliver inclusive sports kit policies to enable choice and comfort in your community.

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Our Supporters

Why we care about sports kit inclusion

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Sports kit should never be a barrier to participation. Yet it is one of the most underrated causes of dropouts.

3 IN 4

girls feel unconfident in their PE kit

58%

of boys want more PE kit options

60%

of women wanted shorts at school, 100% want choice

80%

of people would still feel like a team if they wore different lower-half items

That’s why we developed the Inclusive sportwear Charter

The Inclusive Sportswear Charter is the first and only inclusion-based kit standard. It is built to empower schools, clubs, National Governing Bodies, and brands to design and implement inclusive sports kit policies

WE ENABLE PARTICIPATION, PERFORMANCE, ENJOYMENT & BELONGING

We commit to supporting individuals to wear sports kit that enables belonging in sport, whether that is sports kit to promote participation, support enjoyment or raise performance.

CHOICE & EMPOWERMENT

We commit to empower individuals through meaningful choice in their sports kit, moving beyond traditional stereotypes to ensure genuine autonomy in clothing decisions.

COMFORT & PRACTICALITY

We commit to prioritising comfort and practicality in our sports kit design and development, recognising these as fundamental to athletic participation, enjoyment, and performance.

IDENTITY & EXPRESSION

We commit to celebrate and embrace the expression of identity within sport, ensuring our products serve as a medium for personal and cultural expression while fostering unity.

COLLABORATION

We commit to meaningful collaboration with our target groups, ensuring their voices actively shape our design processes and outcomes.

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Inclusive Sportswear Supports:

Schools

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National Governing Bodies

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Sports Clubs

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Sports & Schoolwear Brands

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Join fellow schools, clubs and organisations in taking action today

Explore the Expert Guidance

Support your knowledge of why sports kit matters

Take the Advocate Training

Empower yourself to advocate for choice

Become an “Inclusive Sportswear Champion”

Help make the change needed in your organisation

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our founder

FOUNDER & DIRECTOR

TESS HOWARD

OUR IMPACT

NEWS ARTICLES

Our Founder is Team GB Olympian, Tess Howard. Over the last few years, Tess has led the successful campaign for international hockey to change their clothing regulations to allow choice of shorts and skorts in the same team - where previously only skorts could be worn. This hard-fought change is the culmination of her academic paper on the effects of gendered sports uniforms and her own discomfort as an elite athlete wearing sexualised gendered kit.

Tess is determined the movement not stop at hockey or just in the UK, and is on a mission to educate, advocate and inspire a movement in inclusive sports kit policies based on choice and comfort.

Paris Olympian 2024 | Great Britain & England Hockey Player |
Commonwealth Gold Medallist 2022

Published Academic | Durham University | London School of Economics

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