EVERY
BODY
Join our community platform now
BELONGS

WE DESIGN INCLUSIVE SPORTS KIT POLICY & INFLUENCE CULTURE TO MAKE CHOICE THE NORM.
‍
WE WORK with schools, clubs, brands, & sport governing bodies to deliver INCLUSIVE sports kit policies and practices at every level of sport.

Join the COMMUNITY PLATFORM now
Inclusive Sportswear Charter
Free Community Platform
Expert Guidance & Training
Inclusive Champion Projects
Specialist Policy Consultancy

Why we care about sports kit inclusion

ACCESS OUR FREE RESOURCES now

Sports kit should never be a barrier to participation.
Yet it is one of the most underrated causes of dropouts.

1 in 3
teenage girls that leave sport do so because of kit
3 in 4
schoolgirls 11-13 are unconfident in their PE kit
100%
of girls at school want choice in PE kit
32%
of boys want more PE kit options

That’s why we developed the Inclusive sportSwear Charter

The Inclusive Sportswear Charter is the first and only inclusion-based kit standard. It is built to empower schools, clubs, National Governing Bodies, and brands to design and implement inclusive sports kit policies and practices.

WE ENABLE PARTICIPATION, PERFORMANCE, ENJOYMENT & BELONGING
01
We commit to supporting individuals to wear sports kit that enables belonging in sport, whether that is sports kit to promote participation, support enjoyment or raise performance.
CHOICE & EMPOWERMENT
We commit to empower individuals through meaningful choice in their sports kit, moving beyond traditional stereotypes to ensure genuine autonomy in clothing decisions.
02
COMFORT & PRACTICALITY
We commit to prioritising comfort and practicality in our sports kit design and development, recognising these as fundamental to athletic participation, enjoyment, and performance.
03
IDENTITY & EXPRESSION
We commit to celebrate and embrace the expression of identity within sport, ensuring our products serve as a medium for personal and cultural expression while fostering unity.
04
COLLABORATION
We commit to meaningful collaboration with our target groups, ensuring their voices actively shape our design processes and outcomes.
05
Learn more

Join the movement

Inclusive Sportswear Supports:
Schools
Learn more
National Governing Bodies
Learn more
Sports Clubs
Learn more
Sports & Schoolwear Brands
Learn more

Get started:

Sign Up to the Community Platform
Join fellow schools, clubs and organisations in taking action today
01
Explore the Expert Guidance
Support your knowledge of why sports kit matters
02
Take the Advocate Training
Empower yourself to advocate for choice
03
Become an “Inclusive Sportswear Champion”
Help make the change needed in your organisation
04
join the community platform now

Explore our Guidance

We believe the knowledge to lift the barrier of sports kit should be free for all. So that's why we've built the Community Platform.
‍
Join now and create your free account to explore all our guidance.

Join the community platform now

our founder

FOUNDER & DIRECTOR

TESS HOWARD

OUR IMPACT
NEWS ARTICLES

Our Founder is Team GB Olympian, Tess Howard MBE. Over the last few years, Tess has led the successful campaign for international hockey to change their clothing regulations to allow choice of shorts and skorts in the same team - where previously only skorts could be worn. This hard-fought change is the culmination of her academic paper on the effects of gendered sports uniforms and her own discomfort as an elite athlete wearing sexualised gendered kit.

Tess is determined the movement not stop at hockey or just in the UK, and is on a mission to educate, advocate and inspire a movement in inclusive sports kit policies based on choice and comfort.

Paris Olympian 2024 | Great Britain & England Hockey Player |
Commonwealth Gold Medallist 2022
Sunday Times Changemaker Sportswoman of the Year 2023 |
Awarded MBE in 2025 for services to inclusive sportswear for women and girls
Join THE MOVEMENT now